Post Summary Metrics
Set filters to the top of the page to view a summary of post metrics and analyze the breakdown of:
Posts: Total number of posts displayed.
Members: Number of unique creators who published these posts.
Impressions: Total impressions for the displayed posts.
Engagement: Total engagement for the displayed posts.
Reach: Total reach for the displayed posts.
TMV (Total Media Value): Total TMV for the displayed posts.
Content Views and Actions
Actions: Take actionable steps to download, and assign/unassign from projects or groups.
Views: Change your view to Card or Table to dependant to how you want to review post analytics
Card View (Default)
Sorted by post date, this view provides a visual overview of the post where users can click on a post card to access a detailed view called Content Preview.
Content Preview (accessed only from Card View)
Use the content preview to get an overview of post performance, project/group association. Includes post details, such as a visual, the caption, and a link out directly to the live post itself.
📣 Pro Tip: You have the option to create ads directly through this section for any Instagram content!
Table View
Through the table view you can analyze the same information as what is shown in the content preview, but in analytical columns that can be sorted and organized to show information in the priority you wish to see it.
📣 Pro Tip: Unsure what each metric means? Check out our help article that defines how each analytic is calculated!