Network Metrics
Set filters to the top of the page to view a summary of post metrics and analyze the breakdown of:
Posts: Total number of posts displayed.
Members: Number of unique creators who published these posts.
Impressions: Total impressions for the displayed posts.
Engagement: Total engagement for the displayed posts.
Reach: Total reach for the displayed posts.
TMV (Total Media Value): Total TMV for the displayed posts.
Charts
View chart style breakdowns between each social type that includes Post Created, Potential Reach, Impression, Engagement, and Engagement Rate.
Table
This table view is a further breakdown by social post and which includes Number of Members, Active Posts, Posts Created, Impression, Engagement, Engagement Rate, Reach, Likes, Comments, Shares, Saves, and TMV.
Click on the number in the Active Posts column and the platform will take you to the Post tab in Social Analytics already filtered to include the posts related to that social type. From here you can further explore metrics per post.
📣 Pro Tip: Unsure what each metric means? Check out our help article that defines how each analytic is calculated!