Aspire now supports Instagram Reels as a post type when creating influencer Terms.
What this means for brands:
You can choose Instagram Reels as a post type when creating content guideline templates and sending Terms
Video content will be automatically pulled into content library
Reels performance metrics will appear in your analytics dashboard
What this means for creators:
Creators can submit Instagram Reels links when Reel content is requested by brands
📌 Please note, this update will only affect new collaborations with terms signed after April 21st, 2022.
If you previously requested Reels content by asking for an "Instagram Post", "Instagram Video", or "Video", we recommend editing the Terms to request for an "Instagram Reel" instead. This will allow creators to upload their live Reel links.
How to Send Terms for Instagram Reels
When creating your content guideline templates, click "New Blank Template" then select Instagram Reel.
Once you're ready to send Terms to a creator, click "Add Content Requirements" and select the template you created under Instagram Reels or choose a Blank template and click Save.
Please note, at this time, we are unable to show recommended rates for Instagram Reels when sending Terms due to limited historical data on average rates.
If you have any questions about this, please don’t hesitate to reach out to us at [email protected].