We're excited to introduce Shopify Discount Links, which let you create unique affiliate links that automatically apply a promo code at checkout.
This feature also unlocks:
SecureCodes™ – Single-use promo codes designed to prevent coupon fraud.
CreatorStores™ – Co-branded landing pages for creators to share their favorite products and branded content with their audience.
Why Use Discount Links?
Seamless Checkout Experience: Customers no longer need to manually enter promo codes — clicking the link automatically applies the discount at checkout.
Simplified Offer Management: No need to create both a Promo Code Offer and a Link Tracking Offer — these features are now combined under one Promo Code Offer.
Prevent Code Leakage: SecureCodes™ generate single-use promo codes, ensuring they can’t be shared on coupon sites or browser extensions.
The Best Setup for Your Offer
When creating a Promo Code Offer, you can choose to use a combination of these features.
Choosing a Code Type
Promo Codes: Generates a unique code per creator (e.g. JOHN10) when members are added to the offer. Creators can share this as a Discount Link or use it separately in captions, blog posts, etc.
SecureCodes™: Generates a single-use promo code in real time when a customer clicks on a creator's link and redeems the offer. Each code is unique to the shopper so they can’t be mass-shared to a coupon site or browser extension. Learn more about SecureCodes.
Choosing a Link Type
Discount Links: Directs users to your Shopify homepage by default. You can set a redirect URL in the Promo Code Offer settings to send users to a specific collection or product page. The promo code auto-applies at checkout when the link is clicked.
CreatorStores™: When Discount Links are enabled, you can toggle on CreatorStores™ to direct users to a creator’s co-branded landing page instead.
Feature Comparison
Discount Links | SecureCodes | CreatorStores | |
Can we enable the feature for existing Promo Code offers? | Yes | No | Yes |
Does the code auto-apply at checkout? | Yes | Yes | Yes |
Is deep linking supported? | You can add a redirect URL within the offer settings. Only creators can make custom deep links. | You can add a redirect URL within the offer settings. Only creators can make custom deep links. | No, the links redirect to the member's CreatorStore. |
Can we add UTM parameters to the link? | Yes | Yes | Yes |
Are additional Shopify apps required? | No | Yes, you must install the Aspire Affiliates App | Yes, you must install the Aspire Affiliates App |