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How do I track App Installs via Branch?
How do I track App Installs via Branch?

Set up Branch and AspireIQ to track mobile app downloads

Simma Baghbanbashi avatar
Written by Simma Baghbanbashi
Updated over 8 months ago

Aspire uses TUNE to integrate with Branch to track app installs. Using this integration, you can generate unique links for your members to share with potential customers. You will be able to track if that customer downloads your mobile app and associate that information to your member data.

An App Install or App Download conversion is completed when the customer 1) downloads the app, and 2) opens the app. The conversion is not finished until the app is opened.

Via this integration, you can implement the tracking on both Aspire and Branch dashboards, without the need for a web developer.

Step 1: Create Link on Branch.io

First, install HasOffers (a part of TUNE) into Branch, then follow these steps:

  1. Visit the Ads page on the Branch dashboard.

  2. Select Partner Management from the sidebar.

  3. Search for “HasOffers”.

  4. In the Domain field, input "aspireiq"

Next, create an Ad Link in Branch.

  1. From within the Branch dashboard, click the Create button on the upper right-hand corner. Select "App Only: App Install or Engagement" if you want to track app installs. (Note: Branch allows some other options [see in Ad Link]. You are able to select another option but we recommend you only do so if you're very familiar with Ad Link functionality.)

  2. Second, you need to name your link. Select something that will make it easy to find if you need it later. Your Ad Format ("App Only") and Ad Partner ("HasOffers") should be pre-filled. Then, click on "Create Link Now."

  3. Now, Branch should give you a a URL that looks like: "http://aspireiq.app.link/[...]~click_id={transaction_id}". Ensure that {transaction_ID} is included in that link.

  4. You will input this URL into the Aspire "Offer URL Tracking" field when creating an offer.

Step 2: Create a Link Tracking Offer on Aspire

View our tutorial on how to "Create an Offer" here.

  1. Click on Reporting > Sales Tracking

  2. Click Add Offer > Link Tracking Offer

  3. Enter a Name and Description

  4. Select your Conversion Type and Payout Options (if you're not offering any commission, you can select CPS and enter 0%)

  5. Select “Server Postback w/ Transaction ID” from the Conversion Tracking dropdown.

  6. Input the Branch URL, which should look like "http://aspireiq.app.link/[...]~click_id={transaction_id}" into the Offer URL Tracking field
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  7. Click Create Offer and you're done! Now, you can generate links for your members and ask them to share out to their audience! When you go to your Sales Tracking dashboard, you will see clicks, conversions (aka app installs), and payout data for each member.

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