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BETA: Overview of Creator Rewards

Gamify your affiliate program by offering incentives based on sales or conversions milestones

Heather Clark avatar
Written by Heather Clark
Updated over 3 weeks ago

💡 This feature is currently in beta. If you encounter any issues or have suggestions for improvement, please contact our Support team by emailing [email protected].

What are Creator Rewards?

Rewards are performance-based incentives you can offer to creators for reaching specific milestones. They’re designed to motivate creators to drive more conversions and sales by offering perks or bonuses tied to their performance. Rewards are available for both Promo Code Offers and Link Offers.

What types of rewards can we offer?

Rewards can be in the form of discount codes, cash bonuses, and free products.

  • Discount Code: A unique single-use discount code is generated and issued to the creator once they qualify for the reward.

  • Free Product (coming soon): Creators are prompted to select product through your brand catalog to receive as a gift.

  • Cash Reward (coming soon): A cash bonus is added to the creator’s commission earnings.

How are rewards triggered?

Rewards can be triggered based on Conversions or Sales, with each category offering different trigger types to support a variety of incentive strategies.

Conversion-Based Triggers

  1. When number of conversions equal X: Triggers a reward one time when the creator reaches exactly X conversions

  2. For every X conversions: Triggers a reward each time the creator hits an additional X conversions (e.g., 5, 25, 50, etc.).

  3. On first conversion: Triggers a reward the first time a conversion is recorded.

Sales-Based Triggers

  1. When total sales are greater than or equal to $X: Triggers a reward when the creator’s total sales reach or exceed $X.

  2. For every $X in total sales: Triggers a reward for every X dollars in sales a creator drives (e.g., $100, $200, etc.).

  3. On first order value greater than or equal to $X: Triggers a reward when the first order with a subtotal equal to or greater than $X is recorded for the creator.

  4. When a single order subtotal is greater than or equal to $X: Triggers a reward when any individual order has a subtotal that meets or exceeds $X.

What settings are configurable for rewards?

Setting

Description

🔁 Limit reward frequency

For recurring triggers (e.g., every X conversions or every $X in sales), set the maximum number of times a creator can earn the reward.

👀 Require brand approval

Manually approve each reward before it's issued. When enabled, the reward is hidden from the creator’s portal until approved.

🚫 Hide from Creator Portal

Keeps the reward hidden from the Creator Portal until it's awarded. Useful for surprise rewards.

🗓️ Active Dates

Set a start and end date to define when the reward is eligible to be earned. The reward will only trigger during this time frame.

What happens when a creator qualifies for a reward?

When a creator reaches a reward milestone, the reward is automatically issued by default. You can optionally require approval before the reward is sent.

Reward Type

Creator Experience

Discount Code

Creator receives a single-use discount code in their Creator Portal to apply to their next purchase.

Free Product (coming soon!)

Creator is prompted to select a product from a curated catalog. Once you approve the request, the product is shipped to the creator.

Cash Reward (coming soon!)

The reward amount is added to the creator’s commission earnings.

Do rewards apply to all members in the offer?

By default, all members in the offer are eligible to earn rewards, but you can customize eligibility in a few ways:

  • All Members (default): All members in the offer can earn the reward.

  • Specific Members: Select only certain members within the offer to be eligible.

  • Excluded Members: Choose specific members to exclude from earning the reward.

How do we review rewards that require approval?

You can review and take action on rewards individually or in bulk:

To review rewards for an individual creator:

  1. Click the Stats icon next to the member in the table.

  2. In the Member Overview, click on the Rewards tab.

  3. Expand any reward that requires approval, then click Approve or Reject.

To review rewards in bulk:

  1. Select multiple members from the table.

  2. Click the ellipsis (⋯) and choose Bulk Manage Rewards.

  3. Choose either Approve Rewards or Reject Rewards.

  4. Select the reward you’d like to take action on, then click Approve or Reject.

How can I track reward performance?

For offers with rewards enabled, you’ll see a Reward Performance widget that displays all available rewards along with key performance metrics.

Metric

Definition

Eligible Members

Number of members who qualify to earn the reward

Waiting for Approval

Number of rewards pending approval

Awarded To

Number of members who received the reward

Redeemed

Number of members who redeemed the reward (e.g., code used, product selected)

Cost

Total cost of rewards earned

Value

Total value of rewards redeemed


Frequently Asked Questions

How are creators notified when they earn a reward?

Creators can view their progress and any unlocked rewards directly in their Creator Portal, unless the reward is hidden. Creators do not receive an automatic email when a reward is earned. If you’d like to notify them, you can manually send them an email.

Can Automated Tiers and Rewards be used together?

Yes. Automated commission tiers and rewards can be used together within the same offer. They serve different purposes and operate independently—tiers adjust commission rates based on performance, while rewards provide one-time or recurring incentives.

What happens if a creator qualifies for multiple rewards?

Each reward is processed independently. If multiple rewards are set up—such as at 25, 50, and 75 conversions—the creator will unlock and receive each one as they reach the corresponding milestone, unless limited by reward frequency or other eligibility conditions.

Is there a maximum limit to the number of rewards that can be created within one offer?

No, there is no limit to the number of rewards you can create within a single offer.

Can rewards be paused?

To make a reward temporarily inactive, adjust the active date range so it no longer includes the current date.

If a reward is edited (e.g., the discount value is updated from 15% to 10%), will previously earned rewards be affected?

No, editing a reward will only apply to future rewards that have not yet been unlocked. Rewards that were already earned or are pending approval will remain unchanged.

What happens if a conversion that unlocked a boost is later rejected, after the boost has been claimed or approved?

Once a reward is awarded—whether claimed or approved—it will not be revoked, even if the original conversion is later rejected.

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